https://prestongibson.com Preston Gibson | MOTION • DESIGN • DIRECTION Tue, 11 Apr 2023 16:25:12 +0000 https://prestongibson.com en https://prestongibson.com/Project-Home Wed, 23 Aug 2017 03:09:41 +0000 Preston Gibson | MOTION • DESIGN • DIRECTION https://prestongibson.com/Project-Home <img width="404" height="52" width_o="404" height_o="52" data-src="https://freight.cargo.site/t/original/i/79dbb9744af761c37b4814d84f1f41f08f1b6df76802884b31c167d0705d6908/watch-reel.jpg" data-mid="47191662" border="0" src="https://freight.cargo.site/w/404/i/79dbb9744af761c37b4814d84f1f41f08f1b6df76802884b31c167d0705d6908/watch-reel.jpg" /> https://prestongibson.com/GOOD-SECRETS-Thorfi Tue, 11 Apr 2023 16:25:12 +0000 Preston Gibson | MOTION • DESIGN • DIRECTION https://prestongibson.com/GOOD-SECRETS-Thorfi THORFI&nbsp;Brand Film DeFi the odds.I teamed up with&nbsp;Good Secrets, Column Five and an absolute dream team of artists to create the brand launch film for Thorfi. I helped develop the concept, art direction, and animation. The film illustrates the exciting possibilities of DeFi and the blockchain by juxtaposing it with an archaic, crumbling lanscape. From the wreckage of dated institutions, a vibrant de-centralized network is born. RESPONSBILITIES&nbsp; &nbsp; &nbsp;|&nbsp; &nbsp; &nbsp;1: micro-particle shots (all aspects)&nbsp; &nbsp; &nbsp;|&nbsp; &nbsp; &nbsp;2: cube animation&nbsp; &nbsp; &nbsp;|&nbsp; &nbsp; &nbsp;3: camera animation, cube transformation fx Look Development With our concept finalized, one of the first things I jumped into was developing the look of our micro-particles. I explored quite a few variations — organic and geometric, colorfully refractive, and filled with different electric, luminescent forms. Micro-Particle R&amp;D <img width="540" height="540" width_o="540" height_o="540" data-src="https://freight.cargo.site/t/original/i/6dac06afbedbb7eeaaf29f7d5b0308e9902b30a1afb8c4f6a8156c13d559d110/LookDev_005_005.gif" data-mid="174970625" border="0" src="https://freight.cargo.site/w/540/i/6dac06afbedbb7eeaaf29f7d5b0308e9902b30a1afb8c4f6a8156c13d559d110/LookDev_005_005.gif" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f45ee5527695fd5fdbc6785f21ee90bf443913647ec6450f0e5b2da77e053ad9/LookDev_001_09.jpg" data-mid="174970114" border="0" src="https://freight.cargo.site/w/1000/i/f45ee5527695fd5fdbc6785f21ee90bf443913647ec6450f0e5b2da77e053ad9/LookDev_001_09.jpg" /> <img width="540" height="540" width_o="540" height_o="540" data-src="https://freight.cargo.site/t/original/i/0ba0c8695d1842257c4ddde9ef40370dd4ea60d0cdc26bedb08825678984b583/LookDev_005_003.gif" data-mid="174970623" border="0" src="https://freight.cargo.site/w/540/i/0ba0c8695d1842257c4ddde9ef40370dd4ea60d0cdc26bedb08825678984b583/LookDev_005_003.gif" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e1dac32e7aec1e594592caf2983529e5fdc4411ce76470283fe279652b324b1f/LookDev_001_08.jpg" data-mid="174970113" border="0" src="https://freight.cargo.site/w/1000/i/e1dac32e7aec1e594592caf2983529e5fdc4411ce76470283fe279652b324b1f/LookDev_001_08.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3ce3706e6f4a6da6e595dd886efa19977258060b0bfc82a70fb50bbad1ffaca8/LookDev_001_06.jpg" data-mid="174970111" border="0" src="https://freight.cargo.site/w/1000/i/3ce3706e6f4a6da6e595dd886efa19977258060b0bfc82a70fb50bbad1ffaca8/LookDev_001_06.jpg" /> <img width="1400" height="823" width_o="1400" height_o="823" data-src="https://freight.cargo.site/t/original/i/0cc24d5a360b0c349e69ce0690a09e33968c0585782058d65f1f146ea714c92a/4bb7d6159171139.63f5b9cfc2c1f.png" data-mid="175146820" border="0" src="https://freight.cargo.site/w/1000/i/0cc24d5a360b0c349e69ce0690a09e33968c0585782058d65f1f146ea714c92a/4bb7d6159171139.63f5b9cfc2c1f.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6b3486fe42cba6a29835cc83263b2713a0b89ed1114d8b8186a612b6bd35c1bb/LookDev_001_07.jpg" data-mid="174970112" border="0" src="https://freight.cargo.site/w/1000/i/6b3486fe42cba6a29835cc83263b2713a0b89ed1114d8b8186a612b6bd35c1bb/LookDev_001_07.jpg" /> The transformation from dust speck to microparticle was another fun exploration. Digital textures, energy shields, and good old-fashioned lightning! Micro-Particle transformation R&amp;D <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/edb022d42d3abd0480fd5967cb332c079bfda8c720b613399c8d3e163832c232/sh030_LookDev_01a.jpg" data-mid="174970135" border="0" src="https://freight.cargo.site/w/1000/i/edb022d42d3abd0480fd5967cb332c079bfda8c720b613399c8d3e163832c232/sh030_LookDev_01a.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d01890381a7df3663dff3ebf92e34eb22365a3149b72c9d8c81a7e5b5ccd0d70/sh030_LookDev_02a.jpg" data-mid="174970136" border="0" src="https://freight.cargo.site/w/1000/i/d01890381a7df3663dff3ebf92e34eb22365a3149b72c9d8c81a7e5b5ccd0d70/sh030_LookDev_02a.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/834838b46060330fe85896ab18e48ee61a79b1043d18a475adc7a8305a5d2860/sh030_v004_Lightning_RedData_NoiseShield.jpg" data-mid="174970137" border="0" src="https://freight.cargo.site/w/1000/i/834838b46060330fe85896ab18e48ee61a79b1043d18a475adc7a8305a5d2860/sh030_v004_Lightning_RedData_NoiseShield.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2bd6091151e5161a31b51f3221744b5fdad6144ebf2dfe5066538d36aeaea2d8/sh030_v005_transform.jpg" data-mid="174970139" border="0" src="https://freight.cargo.site/w/1000/i/2bd6091151e5161a31b51f3221744b5fdad6144ebf2dfe5066538d36aeaea2d8/sh030_v005_transform.jpg" /> We also explored a lot of options for our “macro-level” pieces. We ended up simplifying this in the end, to help our transformation into the logo feel more seamless and readable. Macro-Level R&amp;D <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d38b230d44c224a7cc19944c51898e98ed94ab562daed8eb87377371a8e21579/LookDev_003_04_35mm.jpg" data-mid="174970124" border="0" src="https://freight.cargo.site/w/1000/i/d38b230d44c224a7cc19944c51898e98ed94ab562daed8eb87377371a8e21579/LookDev_003_04_35mm.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4ed194f7e6aed8fcc3e43b8692d4c358b68e38244a346ca83e723eb24842b663/LookDev_003_03_15mm.jpg" data-mid="174970121" border="0" src="https://freight.cargo.site/w/1000/i/4ed194f7e6aed8fcc3e43b8692d4c358b68e38244a346ca83e723eb24842b663/LookDev_003_03_15mm.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d323ed1b5318551e761e00f6be2354d454607abd0ad4dcb4c61c0b220959b8df/LookDev_003_03_25mm.jpg" data-mid="174970122" border="0" src="https://freight.cargo.site/w/1000/i/d323ed1b5318551e761e00f6be2354d454607abd0ad4dcb4c61c0b220959b8df/LookDev_003_03_25mm.jpg" /> Some early look dev, before we landed on red as our hero color <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6c5a2e1533822421bb41dff8cec4fa1284136d7fa726e501235bc728b9d0ac8d/LookDev_001_01.jpg" data-mid="174970106" border="0" src="https://freight.cargo.site/w/1000/i/6c5a2e1533822421bb41dff8cec4fa1284136d7fa726e501235bc728b9d0ac8d/LookDev_001_01.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a75155b457f950e749987f8013cdbcab64fc95ac379fe44dda370211e0f74f39/LookDev_001_10.jpg" data-mid="174970115" border="0" src="https://freight.cargo.site/w/1000/i/a75155b457f950e749987f8013cdbcab64fc95ac379fe44dda370211e0f74f39/LookDev_001_10.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/15b21dc41431820f4e310e71724ed558297fd259466c2e486f1889e0482ee0ec/LookDev_001_02.jpg" data-mid="174970107" border="0" src="https://freight.cargo.site/w/1000/i/15b21dc41431820f4e310e71724ed558297fd259466c2e486f1889e0482ee0ec/LookDev_001_02.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3a94fb975ac78da1e5c4f301b2011e8c06323c670a33e545c9fa27858056880e/LookDev_001_03.jpg" data-mid="174970108" border="0" src="https://freight.cargo.site/w/1000/i/3a94fb975ac78da1e5c4f301b2011e8c06323c670a33e545c9fa27858056880e/LookDev_001_03.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7419d23e3e17553318d302435833017eac9ffdc41a1745ac3093364cfa919fe7/LookDev_001_04.jpg" data-mid="174970109" border="0" src="https://freight.cargo.site/w/1000/i/7419d23e3e17553318d302435833017eac9ffdc41a1745ac3093364cfa919fe7/LookDev_001_04.jpg" /> An abandoned Tron vibe <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/aac3e351b44236015f655de6105fd09ab5f2bbe5036c5af20357648ddeac0007/LookDev_002_02_CU_01.jpg" data-mid="174970118" border="0" src="https://freight.cargo.site/w/1000/i/aac3e351b44236015f655de6105fd09ab5f2bbe5036c5af20357648ddeac0007/LookDev_002_02_CU_01.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/474c4ffa1787c6b4f9f1de3bd89084dd7a28dc6d2f36d83f5b48b7c15bd35215/LookDev_002_02_CU_02.jpg" data-mid="174970119" border="0" src="https://freight.cargo.site/w/1000/i/474c4ffa1787c6b4f9f1de3bd89084dd7a28dc6d2f36d83f5b48b7c15bd35215/LookDev_002_02_CU_02.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f365fa66d61c951d5477f070d869f7402fdf84f894ec5dd7f76f6bb3e563988a/LookDev_002_02_wide.jpg" data-mid="174970120" border="0" src="https://freight.cargo.site/w/1000/i/f365fa66d61c951d5477f070d869f7402fdf84f894ec5dd7f76f6bb3e563988a/LookDev_002_02_wide.jpg" /> Client: &nbsp;Thorfi Production: Column Five &amp; Good Secrets Co. Creative Director: Casey Latiolais Executive Producer: Ryan Shoe Art Direction: Jeff Briant, Preston Gibson, Walter Olivares Environmental Design: Jeff Briant Elemental Design: Preston Gibson Look Development: Jeff Briant, Preston Gibson Editorial: Casey Latiolais Animation: Casey Latiolais , Jeff Briant, Preston Gibson , Rich Nosworthy Simulation: Edgar Zavala, Rich Nosworthy Compositing: Casey Latiolais, Jeff Briant, Preston Gibson, Omid Ensafi Original Music and Sound Design: Jeff Moberg Voice Over: Marla Moore https://prestongibson.com/Fall Fri, 18 Feb 2022 22:05:08 +0000 Preston Gibson | MOTION • DESIGN • DIRECTION https://prestongibson.com/Fall video { width: 100%; height: auto; } Fall https://prestongibson.com/Thrones-Frens Wed, 12 Jun 2019 22:23:18 +0000 Preston Gibson | MOTION • DESIGN • DIRECTION https://prestongibson.com/Thrones-Frens Thrones Frens 3D Character Study <img width="10000" height="2000" width_o="10000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/5c734aefb9b7219c093aa0496a35fb38e88e2484539336343cbec5bfdcd33bc6/PG_GOT_5.jpg" data-mid="44386288" border="0" src="https://freight.cargo.site/w/1000/i/5c734aefb9b7219c093aa0496a35fb38e88e2484539336343cbec5bfdcd33bc6/PG_GOT_5.jpg" /> Gettin’ by with a little help from my frens.The wait for the final season of Game of Thrones was long (and full of terrors), and I was really starting to miss Westeros. To pass the time I decided to make some adorable 3D versions of my favorite characters. I call them my “Thrones Frens”.&nbsp; Created in C4D + Substance Painter // Rendered with Redshift // Composited in After Effects I really enjoyed digging deeper into 3D characters: • Proper Topology / Modelling&nbsp; • Hair / Fur grooming • Clothing / Armor / Props modelling • Lots of surfacing fun in Substance Painter&nbsp; <img width="480" height="480" width_o="480" height_o="480" data-src="https://freight.cargo.site/t/original/i/a12db5583b09ae3b2abdb14597547c4e398ef2c6b430a9c1fe74d1090957d66e/GOT_Daenerys_Studio.gif" data-mid="44387708" border="0" src="https://freight.cargo.site/w/480/i/a12db5583b09ae3b2abdb14597547c4e398ef2c6b430a9c1fe74d1090957d66e/GOT_Daenerys_Studio.gif" /> <img width="480" height="480" width_o="480" height_o="480" data-src="https://freight.cargo.site/t/original/i/0d69e095080c4af90730950c729c6e2a16b833b95e171694a55a80bf2cbbf287/GOT_NightKing_Studio.gif" data-mid="44387710" border="0" src="https://freight.cargo.site/w/480/i/0d69e095080c4af90730950c729c6e2a16b833b95e171694a55a80bf2cbbf287/GOT_NightKing_Studio.gif" /> <img width="480" height="480" width_o="480" height_o="480" data-src="https://freight.cargo.site/t/original/i/aef4408beac69489580fa533a848c1a6a25d0cd4baa0e5c0e62f85ed001f72c4/GOT_JonSnow_Studio.gif" data-mid="44387709" border="0" src="https://freight.cargo.site/w/480/i/aef4408beac69489580fa533a848c1a6a25d0cd4baa0e5c0e62f85ed001f72c4/GOT_JonSnow_Studio.gif" /> One particular challenge was capturing these very recognizable characters while maintaining a playful, stylized look. I started by trying to match the faces pretty darn close to the actual character/actors, and then adjust proportions.&nbsp; Body proportions, in particular, do a lot of the heavy lifting to get that Funko Pop look.&nbsp; <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/b377b6ba8985b8f1a4cadc9c885951d1378f9f3fe2e2867b5724d646899a92e6/GOT-JonSnow.jpg" data-mid="44384675" border="0" src="https://freight.cargo.site/w/1000/i/b377b6ba8985b8f1a4cadc9c885951d1378f9f3fe2e2867b5724d646899a92e6/GOT-JonSnow.jpg" /> <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/e6364f40417058e60bc740eb40fbcf28adeccd8730a39c4c900d905ab164b080/GOT-NightKing.jpg" data-mid="44384676" border="0" src="https://freight.cargo.site/w/1000/i/e6364f40417058e60bc740eb40fbcf28adeccd8730a39c4c900d905ab164b080/GOT-NightKing.jpg" /> <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/2fac2da38f556e246a71db1ad1e78c8c75d88553263d1de2d33c7aae4c048a7a/GOT-Daenerys.jpg" data-mid="44384674" border="0" src="https://freight.cargo.site/w/1000/i/2fac2da38f556e246a71db1ad1e78c8c75d88553263d1de2d33c7aae4c048a7a/GOT-Daenerys.jpg" /> <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/82e3138dd72c38751c166524db05a9dc4b321e7057101a4ab52ba4e06392c209/GOT_JaimeLannister.jpg" data-mid="44384673" border="0" src="https://freight.cargo.site/w/1000/i/82e3138dd72c38751c166524db05a9dc4b321e7057101a4ab52ba4e06392c209/GOT_JaimeLannister.jpg" /> <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/ce9a6576043bd9c79928538e83dbcf00f59e0a6e036f1d295f1efd8edfc1c2e3/GOT_CerseiLannister.jpg" data-mid="44384672" border="0" src="https://freight.cargo.site/w/1000/i/ce9a6576043bd9c79928538e83dbcf00f59e0a6e036f1d295f1efd8edfc1c2e3/GOT_CerseiLannister.jpg" /> https://prestongibson.com/Sarofsky-Miller-High-Life Mon, 22 Jul 2019 19:36:50 +0000 Preston Gibson | MOTION • DESIGN • DIRECTION https://prestongibson.com/Sarofsky-Miller-High-Life Miller High Life&nbsp;Pitch Frames <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cd9cb25985fa1f4fa2469470cd5f46de2f6ec32fece52b7c18a2ef7a686474d1/Sarofsky_MHL_Pitch___Flat3D_Alt.jpg" data-mid="47124433" border="0" src="https://freight.cargo.site/w/1000/i/cd9cb25985fa1f4fa2469470cd5f46de2f6ec32fece52b7c18a2ef7a686474d1/Sarofsky_MHL_Pitch___Flat3D_Alt.jpg" /> Welcome to the High Life.Sarofsky commissioned me to develop styleframes for a Miller High Life campaign pitch. The brief was to showcase the brand’s history via its authentic vintage design elements.I explored a number of graphic looks, all blurring the lines between 3D &amp; 2D. Created in C4D // Rendered with&nbsp;Redshift // Composited in After Effects <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/682e22a5dc5f84c6dd79fe5a6ec03143357ad86baa753484ffbd830f89c3b83f/Sarofsky_MHL_Pitch___Champagne_BottleLockup.jpg" data-mid="47124430" border="0" src="https://freight.cargo.site/w/1000/i/682e22a5dc5f84c6dd79fe5a6ec03143357ad86baa753484ffbd830f89c3b83f/Sarofsky_MHL_Pitch___Champagne_BottleLockup.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4033382739bd74deeadc19e3402c032d09fc99fb32175f9f2971edba2d573ff3/Sarofsky_MHL_Pitch___Champagne_WhatBeer.jpg" data-mid="47124432" border="0" src="https://freight.cargo.site/w/1000/i/4033382739bd74deeadc19e3402c032d09fc99fb32175f9f2971edba2d573ff3/Sarofsky_MHL_Pitch___Champagne_WhatBeer.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1072eb5f4e011f2c1b698d63706ceaeb1dc04aeb151393d34cf3e6455f24c877/Sarofsky_MHL_Pitch___Champagne_AngleDownR.jpg" data-mid="47124429" border="0" src="https://freight.cargo.site/w/1000/i/1072eb5f4e011f2c1b698d63706ceaeb1dc04aeb151393d34cf3e6455f24c877/Sarofsky_MHL_Pitch___Champagne_AngleDownR.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b4a20196dff2115ddc24513a33503446af1dd73182dad1f6d3369958ba137920/Sarofsky_MHL_Pitch___Flat3d_BottleLockupAlt-02.jpg" data-mid="47124436" border="0" src="https://freight.cargo.site/w/1000/i/b4a20196dff2115ddc24513a33503446af1dd73182dad1f6d3369958ba137920/Sarofsky_MHL_Pitch___Flat3d_BottleLockupAlt-02.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/eb78cb7ed98300e588e655af16ad429370e8ee65c0985d0cc701dc6ec02f2537/Poster_BottleLockup_01.jpg" data-mid="47125830" border="0" src="https://freight.cargo.site/w/1000/i/eb78cb7ed98300e588e655af16ad429370e8ee65c0985d0cc701dc6ec02f2537/Poster_BottleLockup_01.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cd9cb25985fa1f4fa2469470cd5f46de2f6ec32fece52b7c18a2ef7a686474d1/Sarofsky_MHL_Pitch___Flat3D_Alt.jpg" data-mid="47124433" border="0" src="https://freight.cargo.site/w/1000/i/cd9cb25985fa1f4fa2469470cd5f46de2f6ec32fece52b7c18a2ef7a686474d1/Sarofsky_MHL_Pitch___Flat3D_Alt.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/32923f20ed12a04aea2039e66ed0b617870a073b1c960d18cc0eff290ee886e8/Poster_Script.jpg" data-mid="47125833" border="0" src="https://freight.cargo.site/w/1000/i/32923f20ed12a04aea2039e66ed0b617870a073b1c960d18cc0eff290ee886e8/Poster_Script.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/28f74e5bea3a8b1b6f3b5a7a06afe28de10a51c16cc7eafa6e735d9acff1a445/Flat3d_BottleLockup_White_REV.jpg" data-mid="47125183" border="0" src="https://freight.cargo.site/w/1000/i/28f74e5bea3a8b1b6f3b5a7a06afe28de10a51c16cc7eafa6e735d9acff1a445/Flat3d_BottleLockup_White_REV.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7a1a75cd0745c3ee4c0b5083dc88706a98fc3ea8f876e3ad9de1e62e1f7fd785/Flat3d_PlatformShadows_White.jpg" data-mid="47125345" border="0" src="https://freight.cargo.site/w/1000/i/7a1a75cd0745c3ee4c0b5083dc88706a98fc3ea8f876e3ad9de1e62e1f7fd785/Flat3d_PlatformShadows_White.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9c55817de9e2744d41ae5377fcf681f0158d5489238c9f339d1c3b4b8b2b353f/Flat3d_BottleLockup_Red__REV.jpg" data-mid="47124458" border="0" src="https://freight.cargo.site/w/1000/i/9c55817de9e2744d41ae5377fcf681f0158d5489238c9f339d1c3b4b8b2b353f/Flat3d_BottleLockup_Red__REV.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9c3440b06d46bd72af4992d4a11e345e3feeb67f748d826704336e2c6f1efb0e/Poster_Platform.jpg" data-mid="47125832" border="0" src="https://freight.cargo.site/w/1000/i/9c3440b06d46bd72af4992d4a11e345e3feeb67f748d826704336e2c6f1efb0e/Poster_Platform.jpg" /> https://prestongibson.com/Sarofsky-MFS Mon, 22 Jul 2019 19:23:42 +0000 Preston Gibson | MOTION • DESIGN • DIRECTION https://prestongibson.com/Sarofsky-MFS MFS Fixed Income Pitch Frames <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/de0219e6a1724ee13cada3389fe592aa5642b94526c158f15ba10289ed08b511/Sarofsky---MHS-Frames-002_City_002_Macro001_2018-10-12_02.00.55.jpg" data-mid="47123330" border="0" src="https://freight.cargo.site/w/1000/i/de0219e6a1724ee13cada3389fe592aa5642b94526c158f15ba10289ed08b511/Sarofsky---MHS-Frames-002_City_002_Macro001_2018-10-12_02.00.55.jpg" /> Fixed Income. The way it was intended.Sarofsky commissioned me to produce pitch frames for MFS Fixed Income.&nbsp;The brief called for an abstract 3D look representing&nbsp; strength, stability, &amp; growth. I developed an abstract architectural landscape, using extruded triangular geometry. The final piece wouldn’t have audio, so I also explored a range of type treatments and compositions that would leave room for supers. Created in C4D // Rendered with Redshift //&nbsp;Composited in After Effects <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/69a6cc780c346bddc8c8eb686f8fecf555ae4b77f2b26e4f612b77bba6e40b27/Sarofsky---MHS-Frames-002_City_002_Symmetry001_2018-10-12_02.00.46.jpg" data-mid="47123334" border="0" src="https://freight.cargo.site/w/1000/i/69a6cc780c346bddc8c8eb686f8fecf555ae4b77f2b26e4f612b77bba6e40b27/Sarofsky---MHS-Frames-002_City_002_Symmetry001_2018-10-12_02.00.46.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0aeadf8506715ccc5c66b60e04b16e97acea33bb9a9541ffc72272d653584c4c/Sarofsky---MHS-Frames-002_City_002_birdseye001_2018-10-12_01.59.46.jpg" data-mid="47123327" border="0" src="https://freight.cargo.site/w/1000/i/0aeadf8506715ccc5c66b60e04b16e97acea33bb9a9541ffc72272d653584c4c/Sarofsky---MHS-Frames-002_City_002_birdseye001_2018-10-12_01.59.46.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/60db697d3fcacff1479120d1b0f202344c671fd2a743986578dc226fbc2dfbc2/Sarofsky---MHS-Frames-002_City_002_FramedLeft_2018-10-12_02.01.15.jpg" data-mid="47123329" border="0" src="https://freight.cargo.site/w/1000/i/60db697d3fcacff1479120d1b0f202344c671fd2a743986578dc226fbc2dfbc2/Sarofsky---MHS-Frames-002_City_002_FramedLeft_2018-10-12_02.01.15.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/45cda1cd4819cf382f6dd4fe90e5701186fd31dbf267d842223e517bdda43e49/Sarofsky---MHS-Frames-002_City_002_Birdseye002_2018-10-12_02.13.33.jpg" data-mid="47123342" border="0" src="https://freight.cargo.site/w/1000/i/45cda1cd4819cf382f6dd4fe90e5701186fd31dbf267d842223e517bdda43e49/Sarofsky---MHS-Frames-002_City_002_Birdseye002_2018-10-12_02.13.33.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0ed9d12a6feab7b69cd564ad72eeb9c64cdfe325309b5d780dd5c3230a9df498/Sarofsky---MHS-Frames-002_City_002_Macro001_2018-10-12_02.01.04.jpg" data-mid="47123331" border="0" src="https://freight.cargo.site/w/1000/i/0ed9d12a6feab7b69cd564ad72eeb9c64cdfe325309b5d780dd5c3230a9df498/Sarofsky---MHS-Frames-002_City_002_Macro001_2018-10-12_02.01.04.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/762772aa65137925618c99d44999e9f175d2955cd1d168bd08d33471ebc64fd3/Sarofsky---MHS-Frames-002_City_002_Symmetry_002_2018-10-12_02.01.10.jpg" data-mid="47123333" border="0" src="https://freight.cargo.site/w/1000/i/762772aa65137925618c99d44999e9f175d2955cd1d168bd08d33471ebc64fd3/Sarofsky---MHS-Frames-002_City_002_Symmetry_002_2018-10-12_02.01.10.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/bc63ca39738d28cd311899726383da961596812d902a063d8b4cad00dac18f01/Sarofsky---MHS-Frames-002_City_002_Main_2018-10-12_02.07.55.jpg" data-mid="47123332" border="0" src="https://freight.cargo.site/w/1000/i/bc63ca39738d28cd311899726383da961596812d902a063d8b4cad00dac18f01/Sarofsky---MHS-Frames-002_City_002_Main_2018-10-12_02.07.55.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2077dd85fb7ba8a00a71bca785f774a0bb9be3f43f0671f0eceafd10fd73f689/Sarofsky---MHS-Frames-002_City_002_wormseye_2018-10-12_02.05.58.jpg" data-mid="47123335" border="0" src="https://freight.cargo.site/w/1000/i/2077dd85fb7ba8a00a71bca785f774a0bb9be3f43f0671f0eceafd10fd73f689/Sarofsky---MHS-Frames-002_City_002_wormseye_2018-10-12_02.05.58.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/de0219e6a1724ee13cada3389fe592aa5642b94526c158f15ba10289ed08b511/Sarofsky---MHS-Frames-002_City_002_Macro001_2018-10-12_02.00.55.jpg" data-mid="47123330" border="0" src="https://freight.cargo.site/w/1000/i/de0219e6a1724ee13cada3389fe592aa5642b94526c158f15ba10289ed08b511/Sarofsky---MHS-Frames-002_City_002_Macro001_2018-10-12_02.00.55.jpg" /> https://prestongibson.com/4th-of-July Mon, 22 Jul 2019 18:39:31 +0000 Preston Gibson | MOTION • DESIGN • DIRECTION https://prestongibson.com/4th-of-July 4th of July Firecracker Be careful out there, folks.Just a silly idea that popped into my head. Made with Cinema4d + Redshift + After Effects Audio by the great Jeff Moberg https://prestongibson.com/The-Climb Wed, 15 Aug 2018 22:58:55 +0000 Preston Gibson | MOTION • DESIGN • DIRECTION https://prestongibson.com/The-Climb video { width: 100%; height: auto; } The Climb Credits CREATED BY:&nbsp; Alex Deaton &amp; Preston Gibson Original Score &amp; Sound Design: Mark Bartels Rock Crumbling &amp; Breath Simulations: Jim Roberson Additional Matte Painting: Hieu Vu Du “Is this actually funny, or just weird?” A animated short about an overly dramatic round boi. Created with my friend Alex Deaton. Process From sketched animatic to final composite <img width="1200" height="260" width_o="1200" height_o="260" data-src="https://freight.cargo.site/t/original/i/a58d3843f71075466a05e0b373ab68ecf946f9bba4d1f4e1dca16f1e57ca3f87/Process-Breakdowns___S01.gif" data-mid="22427128" border="0" src="https://freight.cargo.site/w/1000/i/a58d3843f71075466a05e0b373ab68ecf946f9bba4d1f4e1dca16f1e57ca3f87/Process-Breakdowns___S01.gif" /><img width="1200" height="260" width_o="1200" height_o="260" data-src="https://freight.cargo.site/t/original/i/c605e85326c76d9811f862f7956f9744a6a51a47891f7cf934b5796ce84828ca/Process-Breakdowns___S03.gif" data-mid="22427129" border="0" src="https://freight.cargo.site/w/1000/i/c605e85326c76d9811f862f7956f9744a6a51a47891f7cf934b5796ce84828ca/Process-Breakdowns___S03.gif" /><img width="1200" height="260" width_o="1200" height_o="260" data-src="https://freight.cargo.site/t/original/i/2af8ee8128156f929f549da3669c0d6bdcdb8433972da1a6ffb059c8906768c5/Process-Breakdowns___S05.gif" data-mid="22427130" border="0" src="https://freight.cargo.site/w/1000/i/2af8ee8128156f929f549da3669c0d6bdcdb8433972da1a6ffb059c8906768c5/Process-Breakdowns___S05.gif" /> <img width="768" height="466" width_o="768" height_o="466" data-src="https://freight.cargo.site/t/original/i/f0483cd5206fa0a104c11e8331f33112be94aed2e54477933b56278e402a145e/Mountainclimber_Initial-sketch.jpg" data-mid="22370169" border="0" data-scale="100" alt="It all started with this sketch." data-caption="It all started with this sketch." src="https://freight.cargo.site/w/768/i/f0483cd5206fa0a104c11e8331f33112be94aed2e54477933b56278e402a145e/Mountainclimber_Initial-sketch.jpg" /> It all started with this sketch. The story behind The Climb starts with Alex and his weird idea.&nbsp; I stopped by his desk one day and saw this sketch on his desk. He told me the idea had come to him after seeing David O’Reilly speak at FITC. It was sort of a weird existential joke. You’d expect the guy to yell “Victory!” or something, but instead...&nbsp;“Is this actually funny, or just weird?” “It’s funny. I want to help. Can I help? Let me help!”Alex was planning to make it in 2d, but I told him his character was begging to be 3d (really, I was just begging to make it in 3d). Beyond that, it should be photoreal – like an epic action scene. He loved it, so we hatched a plan to take this thing waaaay too far. I started modelling, rigging, and shading. He went to work sketching out boards and cutting an animatic. <img width="10000" height="5100" width_o="10000" height_o="5100" data-src="https://freight.cargo.site/t/original/i/dc5dd89677c8b8cb3c0b379b11582449d318c378b2af8714ee95ee17532d522f/Character-Schematic_v2.jpg" data-mid="22370168" border="0" alt="Character Layout" data-caption="Character Layout" src="https://freight.cargo.site/w/1000/i/dc5dd89677c8b8cb3c0b379b11582449d318c378b2af8714ee95ee17532d522f/Character-Schematic_v2.jpg" /> <img width="599" height="351" width_o="599" height_o="351" data-src="https://freight.cargo.site/t/original/i/5ddf9a077bbf6e21868726cc3dff6bce212877fc3c890c90e061db1238a59949/Character-Hair_comp.jpg" data-mid="22370166" border="0" alt="Hair Concept Art" data-caption="Hair Concept Art" src="https://freight.cargo.site/w/599/i/5ddf9a077bbf6e21868726cc3dff6bce212877fc3c890c90e061db1238a59949/Character-Hair_comp.jpg" /> Modeling&nbsp; This project was really a series of self-imposed challenges, for both Alex and me. My first challenge was to (at least try to) appropriately&nbsp; quad model our character. In the past, I’d always taken shortcuts thinking topology wouldn’t matter that much, but (of course) it does – especially for animated characters. In the end, it’s not perfect, but pretty dang close and it’s 99% quads! <img width="600" height="800" width_o="600" height_o="800" data-src="https://freight.cargo.site/t/original/i/777c3efa82d76cfe88f463e26e16955d5d3a9f4719157e84cc92cabb1c5f8fa6/character_turntable_01b.gif" data-mid="22368575" border="0" alt="Original Model Turntable" data-caption="Original Model Turntable" src="https://freight.cargo.site/w/600/i/777c3efa82d76cfe88f463e26e16955d5d3a9f4719157e84cc92cabb1c5f8fa6/character_turntable_01b.gif" /> <img width="480" height="600" width_o="480" height_o="600" data-src="https://freight.cargo.site/t/original/i/3986d7faa68461aa66587710c62303a380531d41dfadba29c8aeeff1ad27886b/Wireframe_Turntable02.gif" data-mid="22468606" border="0" alt="Quad Topology" data-caption="Quad Topology" src="https://freight.cargo.site/w/480/i/3986d7faa68461aa66587710c62303a380531d41dfadba29c8aeeff1ad27886b/Wireframe_Turntable02.gif" /> <img width="800" height="1067" width_o="800" height_o="1067" data-src="https://freight.cargo.site/t/original/i/2405934cf9e7a06a1a710a0e6cb52880c04fa7ba063ca02aa51160138514d8d4/MtnClimber_TestGif.gif" data-mid="22368577" border="0" alt="Our first fully-shaded animation test" data-caption="Our first fully-shaded animation test" src="https://freight.cargo.site/w/800/i/2405934cf9e7a06a1a710a0e6cb52880c04fa7ba063ca02aa51160138514d8d4/MtnClimber_TestGif.gif" /> Rigging I’ve rigged a handful of 3D characters, but it’s always been a learn-while-doing activity. The challenge here was to build a sturdier, more robust character rig that wouldn’t break easily. I also wanted to push into some new territory, including face rigging, custom controls/deformers, and a streamlined UI for Alex to animate with ease. Rigging has turned into something I really enjoy, but it’s still an uphill battle with lots left to learn. A demo of the full Mountain Climber rig. Shading Shading proved to be an even bigger challenge, because it included several aspects: UV unwrapping, learning Allegorithmic Substance Painter, PBR shaders, and photoreal hair/fur. I was also pushing myself to get a better handle on lighting &amp; shading in Redshift. This part was a blast. Substance Painter is amaaaazing, and I loved playing DoP with dozens of RS lights per shot. <img width="1920" height="1020" width_o="1920" height_o="1020" data-src="https://freight.cargo.site/t/original/i/d1cf7e590e094ddb590c3929953f87765591d82361bdb4e3fc680933d38fc2c6/SP_Mtn_002.jpg" data-mid="22472539" border="0" src="https://freight.cargo.site/w/1000/i/d1cf7e590e094ddb590c3929953f87765591d82361bdb4e3fc680933d38fc2c6/SP_Mtn_002.jpg" /> <img width="1920" height="1020" width_o="1920" height_o="1020" data-src="https://freight.cargo.site/t/original/i/022707e5ae37b23b4d728f2049d911f856c4f29d087857db352b5145d5c6afcb/SP_MtnSnow_002.jpg" data-mid="22472540" border="0" src="https://freight.cargo.site/w/1000/i/022707e5ae37b23b4d728f2049d911f856c4f29d087857db352b5145d5c6afcb/SP_MtnSnow_002.jpg" /> <img width="1920" height="1020" width_o="1920" height_o="1020" data-src="https://freight.cargo.site/t/original/i/92013dbbbd9dad0596a092d68d677f8f04fbbf538c234012bc5f0a590715b459/SP_Jacket_002.jpg" data-mid="22472537" border="0" src="https://freight.cargo.site/w/1000/i/92013dbbbd9dad0596a092d68d677f8f04fbbf538c234012bc5f0a590715b459/SP_Jacket_002.jpg" /> <img width="1920" height="1020" width_o="1920" height_o="1020" data-src="https://freight.cargo.site/t/original/i/2915e28fab04378e6678bc4e639acc0a5ab7d9aeefd8241ddafed5f9f28caac9/SP_Jacket_003.jpg" data-mid="22472538" border="0" src="https://freight.cargo.site/w/1000/i/2915e28fab04378e6678bc4e639acc0a5ab7d9aeefd8241ddafed5f9f28caac9/SP_Jacket_003.jpg" /> <img width="1920" height="1020" width_o="1920" height_o="1020" data-src="https://freight.cargo.site/t/original/i/17941a891fd427c76308800aa0b834a621686ace1800b9279e4c48934e9da43c/SP_Boots_001.jpg" data-mid="22472533" border="0" src="https://freight.cargo.site/w/1000/i/17941a891fd427c76308800aa0b834a621686ace1800b9279e4c48934e9da43c/SP_Boots_001.jpg" /> <img width="1920" height="1020" width_o="1920" height_o="1020" data-src="https://freight.cargo.site/t/original/i/d00951f56e9ad5242311d95e633f2453539d5bb6c0b51a00110c95a6d22c8e74/SP_Boots_002.jpg" data-mid="22472534" border="0" src="https://freight.cargo.site/w/1000/i/d00951f56e9ad5242311d95e633f2453539d5bb6c0b51a00110c95a6d22c8e74/SP_Boots_002.jpg" /> Shading in Substance Painter <img width="1500" height="1500" width_o="1500" height_o="1500" data-src="https://freight.cargo.site/t/original/i/7609234ce9c513b6a78bc4f33c3881dd6ff85dde0990d3883a48f1b64112c906/MtnClmbr_0801_02.jpg" data-mid="22472654" border="0" alt="Hair &amp; Skin SSS Test" data-caption="Hair &amp; Skin SSS Test" src="https://freight.cargo.site/w/1000/i/7609234ce9c513b6a78bc4f33c3881dd6ff85dde0990d3883a48f1b64112c906/MtnClmbr_0801_02.jpg" /> <img width="570" height="514" width_o="570" height_o="514" data-src="https://freight.cargo.site/t/original/i/e5e8f8ef5d856dddf5da7bd66b84d6836de9b9de91abb082f00099071a56b2f7/sherpa-fur.jpg" data-mid="22472676" border="0" alt="Sherpa Fur R&amp;D" data-caption="Sherpa Fur R&amp;D" src="https://freight.cargo.site/w/570/i/e5e8f8ef5d856dddf5da7bd66b84d6836de9b9de91abb082f00099071a56b2f7/sherpa-fur.jpg" /> <img width="752" height="500" width_o="752" height_o="500" data-src="https://freight.cargo.site/t/original/i/e0b2c872736e0c7760f9208f4bc668c0baed293b902c45f70cc0644a7fdfab51/hair-wind.gif" data-mid="22368576" border="0" alt="Final animated fur" data-caption="Final animated fur" src="https://freight.cargo.site/w/752/i/e0b2c872736e0c7760f9208f4bc668c0baed293b902c45f70cc0644a7fdfab51/hair-wind.gif" /> https://prestongibson.com/St-Louis-City-SC Wed, 26 Aug 2020 15:02:53 +0000 Preston Gibson | MOTION • DESIGN • DIRECTION https://prestongibson.com/St-Louis-City-SC MLS St. Louis City SC Your browser does not support the video tag. Our City. Our Spirit. My friends at Cannonball brought me an incredible opportunity: help unveil the branding for St. Louis’ official MLS team. After years of hoping, St. Louis was finally awarded an MLS team in 2019. STL soccer fans rejoiced, but had to wait another year before learning the team’s name, colors, and crest. The big reveal required a ton of content: brand films, short-form teasers, social content, logo animations, and more. My tasks included: Art + Motion Direction Help establish the visual tone for the brand films + social content 3D CITY Crest&nbsp; Bring the team’s crest to life in 3D, for a dramatic reveal 2D Brand Animations Introduce the team’s branding via energetic 2D animation loops 3D Crest I developed a 3D version of the team’s crest, and created a 30-second dramatic reveal animation. It was used for the hero section at the end of the main brand film, as well as a standalone piece. Your browser does not support the video tag. Your browser does not support the video tag. Your browser does not support the video tag. Your browser does not support the video tag. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/909b58df17c8ae6e200d93326315ddc03e5f073b9e57e72e0d8b3f37949a07f6/Crest_3D_Supers_006.jpg" data-mid="81226425" border="0" src="https://freight.cargo.site/w/1000/i/909b58df17c8ae6e200d93326315ddc03e5f073b9e57e72e0d8b3f37949a07f6/Crest_3D_Supers_006.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a48d22896f4ed456e877cf6c3ba21bf6a28996c5737d08f5f11a3d3bb623321d/Crest_3D_Supers_009.jpg" data-mid="81227919" border="0" src="https://freight.cargo.site/w/1000/i/a48d22896f4ed456e877cf6c3ba21bf6a28996c5737d08f5f11a3d3bb623321d/Crest_3D_Supers_009.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c89b90041abdb690f18bbe437374444f1a11fff8fc7ab2225fe6c29abcc6585c/Crest_3D_Supers_003.jpg" data-mid="81226420" border="0" src="https://freight.cargo.site/w/1000/i/c89b90041abdb690f18bbe437374444f1a11fff8fc7ab2225fe6c29abcc6585c/Crest_3D_Supers_003.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7319c20fb8d0aa5229281c78c308256bcdcbbdc5f28959be290587f4283cc6f6/Crest_3D_Supers_004.jpg" data-mid="81226421" border="0" src="https://freight.cargo.site/w/1000/i/7319c20fb8d0aa5229281c78c308256bcdcbbdc5f28959be290587f4283cc6f6/Crest_3D_Supers_004.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1f545b89792d146c8cb8e2d49c760ff110ca619b038fcf40100d4112c2f59063/Crest_3D_Supers_008.jpg" data-mid="81226546" border="0" src="https://freight.cargo.site/w/1000/i/1f545b89792d146c8cb8e2d49c760ff110ca619b038fcf40100d4112c2f59063/Crest_3D_Supers_008.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f22d11ca101046da97a7a8553710abc1f717b5e81bba6394afbee96b18ccaae0/Crest_3D_Supers_005.jpg" data-mid="81226423" border="0" src="https://freight.cargo.site/w/1000/i/f22d11ca101046da97a7a8553710abc1f717b5e81bba6394afbee96b18ccaae0/Crest_3D_Supers_005.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c3d4a8e3980a9f63fe94886c530f20bae4746f02b6d0388d215fd1ff225676ec/Crest_3D_Supers_001.jpg" data-mid="81226418" border="0" src="https://freight.cargo.site/w/1000/i/c3d4a8e3980a9f63fe94886c530f20bae4746f02b6d0388d215fd1ff225676ec/Crest_3D_Supers_001.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3aa50830ff88a7b0eed4c4a22b4d4b094f98b7e0b49c240426005390599191a3/Crest_3D_Supers_002.jpg" data-mid="81226419" border="0" src="https://freight.cargo.site/w/1000/i/3aa50830ff88a7b0eed4c4a22b4d4b094f98b7e0b49c240426005390599191a3/Crest_3D_Supers_002.jpg" /> Look Development Since this would be the first look at the brand’s crest + colors I needed to be sure it all came through very clearly, but I didn’t want to end up feeling too playful. It was a bit of a challenge to find the right balance of edgy / athletic / graphical. I explored a wide range of materials (metals, plastics, fabrics) and lighting approaches (moody / dark vs. bold/ bright). I landed on a high contrast cinematic look to make the reveal dramatic, and used typography and graphic overlays to re-enforce the branding. Early styleframes <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/44f8563e12d311b21a61b5e7c46d1f7b87f30152db2269c32357f988dba8d6d4/Styleframes_001_Crest_ProductReveal_001_Arch_00_2020-05-14_13.55.42.jpg" data-mid="81226657" border="0" src="https://freight.cargo.site/w/1000/i/44f8563e12d311b21a61b5e7c46d1f7b87f30152db2269c32357f988dba8d6d4/Styleframes_001_Crest_ProductReveal_001_Arch_00_2020-05-14_13.55.42.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0f6ca28a5dca475265a2b9291cf8d45a0e252799a4479f3ab49442a898f3da4f/Styleframes_001_Crest_ProductReveal_001_Arch_00_2020-05-14_13.55.46.jpg" data-mid="93291658" border="0" src="https://freight.cargo.site/w/1000/i/0f6ca28a5dca475265a2b9291cf8d45a0e252799a4479f3ab49442a898f3da4f/Styleframes_001_Crest_ProductReveal_001_Arch_00_2020-05-14_13.55.46.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1599d4721d4422771225c9361646f9dcf5d83cedf22565e9e08723fd5517612c/Styleframes_001_Rivers_001_2020-05-14_13.09.14.jpg" data-mid="81226660" border="0" src="https://freight.cargo.site/w/1000/i/1599d4721d4422771225c9361646f9dcf5d83cedf22565e9e08723fd5517612c/Styleframes_001_Rivers_001_2020-05-14_13.09.14.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f54ffd8570c97f081ac81dccb064476f0d100305deda66fc8a2aba8ce1e08b24/Styleframes_001_Styleframe_001_2020-05-14_13.09.50.jpg" data-mid="81226652" border="0" src="https://freight.cargo.site/w/1000/i/f54ffd8570c97f081ac81dccb064476f0d100305deda66fc8a2aba8ce1e08b24/Styleframes_001_Styleframe_001_2020-05-14_13.09.50.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/85687cad479d396ec91159b411934e1e84ebb81f7845466f580ad86da525af50/Styleframes_001_Crest_008_epic_blue_2020-05-14_13.11.34.jpg" data-mid="93289836" border="0" src="https://freight.cargo.site/w/1000/i/85687cad479d396ec91159b411934e1e84ebb81f7845466f580ad86da525af50/Styleframes_001_Crest_008_epic_blue_2020-05-14_13.11.34.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9b55cd3e53c16800bf6a778ec7fb5d6d146eaf7c1e984e155e3d73f0e4c005e4/Styleframes_001_Crest_013_epic_red_2020-05-14_13.11.30.jpg" data-mid="93289911" border="0" src="https://freight.cargo.site/w/1000/i/9b55cd3e53c16800bf6a778ec7fb5d6d146eaf7c1e984e155e3d73f0e4c005e4/Styleframes_001_Crest_013_epic_red_2020-05-14_13.11.30.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8a39773352d73c7d8b2c695d7c5c4e59a4e4f56f2b30e7dca709798fab8c915c/Styleframes_001_Crest_ProductReveal_001_Arch_00_2020-05-14_13.55.53.jpg" data-mid="93289900" border="0" src="https://freight.cargo.site/w/1000/i/8a39773352d73c7d8b2c695d7c5c4e59a4e4f56f2b30e7dca709798fab8c915c/Styleframes_001_Crest_ProductReveal_001_Arch_00_2020-05-14_13.55.53.jpg" /> Animation I also explored several approaches for animating / revealing the crest elements. We’d talked early on about highlighting the construction of the crest like a graphic designer’s case study, or a building blueprint.&nbsp;I ultimately tossed most of these — they felt wrong given the more photographic look I was trying to establish. I ended up sticking with simple rising / revealing motion, and used the 2D graphic overlays to create dynamic energy. Some of the more “mography” explorations <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f2d20dbd635991b820e165126f3a63e65695587b18bde449a49ac569747674db/Styleframes_001_Arch_2020-05-14_13.08.26.jpg" data-mid="93292038" border="0" src="https://freight.cargo.site/w/1000/i/f2d20dbd635991b820e165126f3a63e65695587b18bde449a49ac569747674db/Styleframes_001_Arch_2020-05-14_13.08.26.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/06511ad602c15e56940aae2f7cbd76b376d243e4875172a7cb1500c1ea7fbcbe/Styleframes_001_Arch_2020-05-14_13.08.56.jpg" data-mid="81226656" border="0" src="https://freight.cargo.site/w/1000/i/06511ad602c15e56940aae2f7cbd76b376d243e4875172a7cb1500c1ea7fbcbe/Styleframes_001_Arch_2020-05-14_13.08.56.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2c60a59a0dcc19c85db786733b7baf0df60e30e9c55fa348ac71d5a219b591af/Styleframes_001_Arch_2020-05-14_13.08.37.jpg" data-mid="93293374" border="0" src="https://freight.cargo.site/w/1000/i/2c60a59a0dcc19c85db786733b7baf0df60e30e9c55fa348ac71d5a219b591af/Styleframes_001_Arch_2020-05-14_13.08.37.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e13e55f4237451f96427611ffcda704a31b56444736f3fbffe2c9015499d42a0/Styleframes_001_Arch_2020-05-14_13.08.48.jpg" data-mid="81226655" border="0" src="https://freight.cargo.site/w/1000/i/e13e55f4237451f96427611ffcda704a31b56444736f3fbffe2c9015499d42a0/Styleframes_001_Arch_2020-05-14_13.08.48.jpg" /> Tying it all together Another challenge was making sure the film — primarily footage with a 3D Crest section at the end — felt cohesive. I relied on typography, color washes, and graphic overlays to tie everything together. Some early explorations of footage with type + graphic overlays&nbsp; <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/63e32dc438a767fc1b056f7307b452d8d9442b5bb81197ceeabce16df5b3968e/Styleframes_001_Soccer-Park-Frames_2020-05-14_13.13.36.jpg" data-mid="81226662" border="0" src="https://freight.cargo.site/w/1000/i/63e32dc438a767fc1b056f7307b452d8d9442b5bb81197ceeabce16df5b3968e/Styleframes_001_Soccer-Park-Frames_2020-05-14_13.13.36.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5bee3497844eac6deedc88d8d5127ec81aa4c1cf60236a6b4a658684f658d9a6/Styleframes_002_Bevo_001.jpg" data-mid="81226863" border="0" src="https://freight.cargo.site/w/1000/i/5bee3497844eac6deedc88d8d5127ec81aa4c1cf60236a6b4a658684f658d9a6/Styleframes_002_Bevo_001.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a3b65f2d1e309d820d01cc4236f09b931ea6f7d96de196221b7101ebc0631af3/Styleframes_002_requested-frames_2020-05-18_12.11.39.jpg" data-mid="81226864" border="0" src="https://freight.cargo.site/w/1000/i/a3b65f2d1e309d820d01cc4236f09b931ea6f7d96de196221b7101ebc0631af3/Styleframes_002_requested-frames_2020-05-18_12.11.39.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f2584c367d8a64ffc544b526fa8cf632ddeac9f6aae700b43a062a93ffc32eab/Styleframes_001_PickUpShots_BevoMill_SouthGrand_2020-05-14_13.12.25.jpg" data-mid="81226659" border="0" src="https://freight.cargo.site/w/1000/i/f2584c367d8a64ffc544b526fa8cf632ddeac9f6aae700b43a062a93ffc32eab/Styleframes_001_PickUpShots_BevoMill_SouthGrand_2020-05-14_13.12.25.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/37e61a1e99dcc7dcb7c66029c73eb84ca58015761b1f795694ce905647a26a7c/Styleframes_001_Soccer-Park-Frames_2020-05-14_13.12.58.jpg" data-mid="81227108" border="0" src="https://freight.cargo.site/w/1000/i/37e61a1e99dcc7dcb7c66029c73eb84ca58015761b1f795694ce905647a26a7c/Styleframes_001_Soccer-Park-Frames_2020-05-14_13.12.58.jpg" /> https://prestongibson.com/Donatello Wed, 21 Aug 2019 23:14:55 +0000 Preston Gibson | MOTION • DESIGN • DIRECTION https://prestongibson.com/Donatello Ninja Turtle 3D Character Study Cowabunga, dudes.Being a child of the early 90s, Teenage Mutant Ninja Turtles is deeply embedded in my psyche. So I channeled this into another fun 3d character study. I’ve only had time to finish one turtle so far. Donatello is the best turtle, don’t @ me. <img width="400" height="400" width_o="400" height_o="400" data-src="https://freight.cargo.site/t/original/i/9699cd653dd980e503aa9dd22c1db8e4a4785465b438d66ddabb94ef40564da1/TMNT_Donatello.gif" data-mid="49070251" border="0" src="https://freight.cargo.site/w/400/i/9699cd653dd980e503aa9dd22c1db8e4a4785465b438d66ddabb94ef40564da1/TMNT_Donatello.gif" /> Some things I wanted to explore: • Character Design – I wanted to illustrate the character myself • Cartoony rigs – Lots of squash / stretch / exaggerated forms• Animation! – I wanted to push my comfort level with a challenging shot• Smears + Duplicates – Graphical interpretations of motion blur• Comic Book Style –&nbsp;Half tones, energy lines, etc. Created in C4D // Rendered with Redshift // Finished in After Effects <img width="1482" height="600" width_o="1482" height_o="600" data-src="https://freight.cargo.site/t/original/i/073513f236ba5ee8e9f9dc21401fa4e2f030fcbaef8e041dc08cd935383b4aa7/PG_Donatello_Layout.jpg" data-mid="49070250" border="0" src="https://freight.cargo.site/w/1000/i/073513f236ba5ee8e9f9dc21401fa4e2f030fcbaef8e041dc08cd935383b4aa7/PG_Donatello_Layout.jpg" /> I illustrated Donatello in vector, then painted in the shading/volume in Photoshop, before modelling him in C4D. <img width="640" height="640" width_o="640" height_o="640" data-src="https://freight.cargo.site/t/original/i/41baafc7e756b3919ef82c0926f83ecd216d6341ccb2f4e7d5e6bfbf45deabb5/TMNT_Donatello_2D.gif" data-mid="49070246" border="0" src="https://freight.cargo.site/w/640/i/41baafc7e756b3919ef82c0926f83ecd216d6341ccb2f4e7d5e6bfbf45deabb5/TMNT_Donatello_2D.gif" /> <img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/f0cc54236b40c5dc5011fd0dda760f1c2b84879b10213487b0947246b8b78efa/TMNT_Donatello_3D.gif" data-mid="49070249" border="0" src="https://freight.cargo.site/w/600/i/f0cc54236b40c5dc5011fd0dda760f1c2b84879b10213487b0947246b8b78efa/TMNT_Donatello_3D.gif" /> Early on, I explored a 2d cel-shaded look before deciding on the more realistic rendering style.